Collective ARC is a growing community initiative built around creative access, sustainability, and connection. I worked across brand, web, and social to build a system that supports multiple programs while staying clear, human, and easy to navigate.
The goal was to build something flexible enough to grow, but strong enough to stay consistent across everything from events to digital platforms. In addition to brand and web, I handled photography and content creation to help shape a cohesive visual voice across platforms.
Brand, web, and social system